Do Design: Why Beauty is Key to Everything

Designer Alan Moore invites us to rethink not only what we produce – whether it’s a website, a handmade chair, or a business – but how and why. With examples from Apple, Yeo Valley and Blitz Motorcycles, we are encouraged to ask: is it useful and considered. Is it a thing of beauty? Do Design will inspire you to improve your creative process and consider the experience as well as the product, raising the quality of your work.

• Author: Alan Moore
• Publisher: The Do Book Company
• Paperback, 112 pages